Private Label

Sometimes we find a small company or a person who has created something amazing and we fall in love! These are small, usually family run companies whose products we carry. Most are hand-made with exceptional attention to detail.
$19.99
These adapters make almost all jackets compatible with Make My Belly Fit extender. Please note that if your zipper is longer than 24 inches, you need to...

$29.00
Some robots perform life saving operations.  Others explore the great depths of our seas, travel the surface of Mars, and master the game of chess in...
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$29.00 $19.99
These wide brim sunhats are locally made in Brookline, MA. We love their bucket design to comfortably fit little heads. Just fold the top brim up and voila!...

Minimum quantity for "Whales Baby Sun Hat UPF 50" is 3.


$56.00
Quite possibly the best infant and toddler jacket ever made. Easy to use with its flap-over-flap design, it has Velcro close and a double layer protection...
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$15.00
Unicorn Horns Sidewalk Chalk

$99.99
Why settle for old-fashioned and inconvenient soothing methods? Tranquilo Mat is completely PORTABLE and provides all the VERSATILITY you could possibly...

$30.00
The NüRoo Nursing Scarf was designed to be discrete, yet a favorite accessory, so it’s on you when you need it. Snaps along the width of the Nursing...
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$29.00
The perfect beanie for your little adventurer! Pom-pom and metallic details add dimension and design to this epic beanie. Available in cream and navy....
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$18.00
Spuni should be a baby's first spoon - yes, it is that perfect! The patented ergonomic design makes feeding less messy. Features and benefits of...
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$10.00
Sprinkles Donut Sidewalk Chalk - Handmade in USA
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$45.00 $35.00
A dream collaboration with acclaimed Austrian textile company David Fussenegger and Serena and Lily. We love the way this iconic Safari print looks on...
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$29.00
This new Metallic Hat Collection is really pretty and soft! A new twist on a classic style with a faux fur pom and fresh colors, this will be popular...
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$5.99
The First Years American Red Cross Deluxe Nail Clipper come with fold-away 4x magnifier to make it easy for you clip those tiny nails. It's sized for...
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$45.00
Simple and sweet and a perfect gift for a mom! This 1 inch sterling silver circle comes with an 18 inch chain. Make it your own with a special date,...
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$79.00
This gorgeous handmade wooden music box is custom printed with baby's name and initial for a unique keepsake gift. It plays the classic lullaby "Hush...
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$26.00
Crinkle Ring Lovey with Tags, Vintage Magnolia Floral Print - Handmade in USA Lovey measures approximately 6.5” x 6.5” - the perfect size for little...
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$36.00
These fitted crib sheets are made with organic egyptian cotton and are the softest we have found. They get even more cozy with every wash. Comes in a soft...

$29.99
NEWBORN ESSENTIALS FOR NEW PARENTS! Spit ups, puke and drool are part of parenting and you'll soon get used to it. Clearing up the mess takes time and...

$10.00
The revolutionary new first step to self-feeding - the NumNum GOOtensil. Its innovative design makes it easier to use than a spoon because there's no...
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$10.00
The revolutionary new first step to self-feeding - the NumNum GOOtensil. Its innovative design makes it easier to use than a spoon because there's no...
In stock
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$3.50
Extra filters for your Nose Frida - set includes 20 disposable filters. Called "a must-have" from Parenting Magazine to Baby Talk - Nose Frida is the...
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$19.99
Called "a must-have" from Parenting Magazine to Baby Talk - Nose Frida is the best thing you'll ever have in your medicine cabinet. Developed and made in...
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$20.00
Norman the Narwhal is a winner of Family Choice Award for 2018 and  Dr .  Toy 's 10 Best Socially Responsible Products Award for 2017! Meet Norman!...
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$35.00
Norman the Narwhal is a winner of Family Choice Award for 2018 and  Dr .  Toy 's 10 Best Socially Responsible Products Award for 2017! Meet Norman!...